Sunday, January 15, 2012

Inbound Marketing Success for Plastic Surgeons


Eric M Joseph is a clients of ours www.ericmjoseph.com he is a prominent ENT & Plastic Surgeon located in West Orange NJ. The goal of our online marketing was to reduce his print advertising costs. We started by optimizing his web site www.ericmjoseph.com and making sure he was indexed in GOOGLE, Yahoo & Bing and then we took it several steps further by building out several landing pages with relative content and indexing them as well and developing a social media/ branding program too, We also built out some "driver" pages for his practice such as www.nosejobphotos.com which also drove patients to his practice. We were targeting Livingston NJ you can see the results of our work in the above graphic, First page of GOOGLE for "Nose Job in Livingston" Dr. Eric now drives 100% of his business from online searches and has reduced his print advertising by 100%.

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