Monday, March 19, 2012

Don't Be Afraid of The New Facebook Timeline

So for the last couple of weeks I have been listening to people discuss how they hate the new facebook timeline, well after living with it a couple of weeks and experimenting with it I come to find that its not actually that bad, as a matter of fact there it's going to be allot more robust and less pitch, especially for fan pages. I'm in the process now of migrating current business pages for my clients and its going to take some getting used to but there are allot more features than before, yes I know change always shakes things up but that is what Facebook does. The new layout give you a nice big area for a nice photo that you can change on  daily basis if you want, the tabs now called applications allow you to create basically a full blown website within the facebook platform, so no more do you have to drive people to your website for conversions. It is not a bad change at all. If you have any questions about marketing your business or product on facebook you can reach me at 973-846-0065 www.defedemedia.com

Tuesday, March 13, 2012

Ethical SEO Versus Un-Ethical SEO

If you have a business website I am sure you have came across a ton of different SEO (Search Engine Optimization) Companies and their prices vary from $150 per mo. to $10,000 per mo. So what is the difference? since SEO is one of those things that you cant see visually and you have to wait weeks or even months to see if a campaign is actually working, as a business owner who do you know who to trust with your SEO efforts and your website indexing? Well I can tell you, most of the places that you see online that promise 5,000 inbound links for $50 per mo. Stay Away! they are using automated software that may eventually get your site banned and de-indexed from GOOGLE. Your better off with 5 good quality inbound links than 50,000 non relevant links. In my practice I also have all sorts of price points and structures depending on the business needs, not a one size fits all. We also mix it up with Social Media and Brand Management. So if you have any questions regarding any of these services please feel free to call me Matt DeFede 973-846-0065 www.defedemedia.com